CHANNELS
DISPLAY
We work with the industry’s leading technology partners to connect brands with the appropriate audiences at every key moment of marketing influence. This allows campaigns to optimize across all channels of the marketing funnel, opposed to operating independently, increasing campaign performance for your brand. 360 Digital Trade offers a complete set of capabilities needed to manage coordinated multi-platform campaigns including execution, creative management, targeting and reporting in a centralized location.
VIDEO
Incorporate the power of sight, sound, and motion into your marketing mix across every screen and in every platform. Digital video revolutionizes the way your potential audiences see and interact with your brands offerings. Our cross-channel video platforms accompany users across every platform, screen, and device. Utilizing display, in-stream, social, mobile, and Programmatic TV, 360 Digital Trade provides compelling experiences at every consumer touch point within every stage of the customer journey.
NATIVE
Native ad units conform to the design and feel of the sites on which they display, preserving the immersive user-experience while producing click-through rates like that of editorial content. Our native tools serve ads on an impression level, leveraging real-time data and allowing marketers to optimize spend based on parameters that include geographic location, device, language, contextual and behavioral cues, conversion activity, and even overall time on your website after post-click.
SOCIAL
Social media enables brands to build one-on-one consumer engagement while gaining a deeper insight into audience behaviors. 360 Digital Trade takes full advantage of the power of all social platforms (Facebook, Instagram, Twitter, LinkedIn, and Snapchat) to achieve immersive brand visibility and engagement within the full customer journey. To drive performance and tailor to unique campaign needs, we recommend and implement sophisticated audience segmentations and deliver real-time campaign optimization to continuously elevate campaign performance across all social platforms.
PAID SEARCH
Each SEM campaign is subjected to rigorous analysis, unique customization, and continuous bid optimization to ensure optimal performance for your SEM campaign. Our Google AdWords certified SEM team uses custom bid-management software to capture valuable, high-intent site traffic by identifying and targeting the keywords most relevant to your online consumer.
CONNECTED TV
Connected TV combines the raw branding power of television with the segmented targeting, and in-depth measurement that savvy brands demand. 360 Digital Trade offers an impression-by-impression marketplace for linear TV ad inventory, broken out various metrics to empower total campaign performance.
HYPER-LOCAL
Hyper-local targeting allows brands to reach audiences in the moment with powerful geo-fencing capabilities. This technology allows brands to hone in on specific locations that are important to a brand. From a one-foot radius to one-million miles, hyper-local targeting gives brands the power to target the locations that truly matter for their campaigns.
